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Family Accessibility of the Worcester Art Museum

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The Worcester Art Museum (WAM) set a goal to attract more children of ages zero-to-four. To discover ways to reach this goal, this project established three objectives:gather information, analyze the information, and provide recommendations based on findings.The information gathered are the opinions from parents and guardians about WAM, via chosen methodologies: surveys, interviews, and focus groups. Three underlying themes were found in the opinions gathered: content, amenities, and advertising. Recommendations that arise from the findings are to increase the amount of hands-on child-focused content, install a family bathroom and other convenient amenities, and to advertise child-focused content to more parents.

  • This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.
Creator
Subject
Publisher
Identifier
  • E-project-030416-170908
Keyword
Advisor
Year
  • 2016
Center
Sponsor
Date created
  • 2016-03-04
Location
  • Worcester
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Permanent link to this page: https://digital.wpi.edu/show/r781wg45x