Worcester has many of the outstanding attributes that define a creative economy, but they are not well defined spatially. A wayfinding system is a way to promote Worcester and catalyze economic and social development. In this project the historical and present conditions of the Blackstone Canal were researched. It was recommended that in constructing a wayfinding system a brand is developed that is based on the core values that defined the Blackstone Canal district: community business, education, faith, and heritage.

• This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.

Creator

• Hartung, Waldemar C.

Subject

• Sustainability
• Community
• Culture
• Infrastructure

Publisher

• Worcester Polytechnic Institute

Identifier

• E-project-082206-111246

Keyword

• Marketing research
• Marketing

Advisor

• Krueger, Robert

Year

• 2006

Center

• Worcester Community Project Center (Massachusetts) - IQP

Date created

• 2006-08-22

Location

• Worcester

Resource type

• Interactive Qualifying Project

Rights statement

• In Copyright