This report addresses Singha Park’s goal to achieve financial sustainability and a positive relationship with the local community. This project recommended strategies to the sponsor company, Boon Rawd Brewery, to promote business within Singha Park, engage the local communities, and make the park more sustainable. To address the project goal, the team used surveys, personal observation, interviews, and a design thinking session. The team proposed improvements to Singha Park’s farm tour, product innovation to utilize underused resources, and engagement with local communities.

• This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.

Creator

• Nair, Vinay
• Nardelli, Lilly Grace
• Erb, Jenna Marie
• Veetekat, Rakesh

Publisher

• Worcester Polytechnic Institute

Identifier

• E-project-031020-224425

Keyword

• Economic Growth, Stability, and Development

Advisor

• Servatius, Brigitte
• Boucher-Yip, Esther

Year

• 2020

Center

• Bangkok, Thailand Project Center - IQP

Sponsor

• Boon Rawd Brewery

Date created

• 2020-03-10

Resource type

• Interactive Qualifying Project

Rights statement

• In Copyright