Pollice, Gary F.
HANGZ / Hangzhou China
Logistics Service Corporation of HDU
The continued growth of the foreign student population at Hangzhou Dianzi University (HDU) results in a higher demand for non-Chinese food in the campus dining halls. Our goal is to help Logistics Service Corporation (LSC), the company that operates the dining halls at HDU, satisfy foreign students’ desire for non-Chinese food while aiming to achieve profit. In our analysis, we found that both foreign and domestic students desire non-Chinese cuisines and a non-Chinese food venture at HDU might be profitable. We conclude our report with recommendations for offering foreign students ways to understand the menu, preparing a trial run of the non-Chinese food venture, and expanding or repurposing dining halls at HDU.
Worcester Polytechnic Institute
Interactive Qualifying Project
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