Balistrieri, Thomas J.
Pavlov, Oleg V
RUSSIA / Russia
The goal of this project was to determine if PwC Russia would benefit from the implementation of a mobile recruitment app. We conducted interviews, a survey, and focus groups in an effort to gather vital information. We designed a prototype and compared it to PwC Russia’s website in the second focus group. We determined that the app would be a more effective recruitment tool. We recommended PwC Russia to develop an app and utilize the five key components described.
Worcester Polytechnic Institute
Interactive Qualifying Project
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Social Science and Policy Studies