McCauley, Stephen M.
Michalson, William R.
Emergency Services Foundation
The increasing pervasiveness of the Internet and social media has resulted in online marketing techniques and unprecedented organization-stakeholder communication. The goal for this project was to improve the stakeholder interactions for the Emergency Services Foundation (ESF), a nonprofit charitable organization that aids the emergency services community. We investigated best practices in online communication and the needs and experiences of emergency service workers. We created a new website and provided resources for the ESF to maintain improved communication and sustained success.
Worcester Polytechnic Institute
Interactive Qualifying Project
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Electrical and Computer Engineering