Smith, Ruth L.
London Transport Museum
The London Transport Museum employs character actors as one method of enhancing visitor understanding and appreciation of social aspects of the past. This project was to evaluate the museum's use of character actors. We used various methods to assess visitor interaction, enjoyment, and learning, including tracking, observing, and surveying visitors. The results from our research were analyzed to determine that the attractiveness for five exhibits increased and the holding power for all eight exhibits increased when the characters were present at their corresponding exhibits. Overall the program is a success.
Worcester Polytechnic Institute
Interactive Qualifying Project
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Humanities and Arts