Faculty Advisor
Hall Phillips, Adrienne
Faculty Advisor
Taylor, Steven S.
Sponsor
Winslow Farm
Abstract
Winslow Farm is a small yet widely unknown nonprofit animal sanctuary located in Norton, Massachusetts. In order to improve the visibility of their sanctuary and further promote their mission of animal rights, Winslow Farm needs donations, visitors, and volunteers. In collaboration with Winslow Farm, this project used various types of marketing strategies to improve the farm’s visibility. As a result of this project, Winslow Farm became established in new forms of media and expanded their customer network.
Publisher
Worcester Polytechnic Institute
Date Accepted
March 2013
Project Type
Interactive Qualifying Project
Copyright Statement
All authors have granted to WPI a nonexclusive royalty-free license to distribute copies of the work, subject to other agreements. Copyright is held by the author or authors, with all rights reserved, unless otherwise noted.
Accessibility
Unrestricted
Advisor Department
Business