Faculty Advisor

Gerstenfeld, Arthur

Faculty Advisor

Vernon-Gerstenfeld, Susan

Abstract

This project was a community development effort focusing on improving and expanding the businesses of the woodcarvers markets. Our objectives were to improve communication between the Municipality of Okahandja and each of the woodcarving markets, make recommendations about the physical layout of the marketplaces, develop a plan for business skills training for the vendors and generate ideas for future marketing. Through the course of this project, we improved communication, initiated vendor training in business skills by the Polytechnic of Namibia, affected the layout for planned new marketplaces, and established committees of vendors to pursue marketing initiatives.

Publisher

Worcester Polytechnic Institute

Date Accepted

January 2004

Project Type

Interactive Qualifying Project

Accessibility

Restricted-WPI community only

Advisor Department

Business

Advisor Department

IGSD

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