Caring for aging populations will be a defining issue of the 21st century. Russian elders often require specialized care their families cannot always provide. The Long Life Foundation is addressing this growing need through private elder care facilities, but current public perception remains largely negative. Working with the Foundation, we surveyed the facility and its residents to determine the current state of their private facilities. This research informed sample advertisement materials we developed to improve public opinion about these facilities and to attract volunteers and donors.
Worcester Polytechnic Institute
Interactive Qualifying Project
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