Dress for Success
Dress for Success Worcester is a non-profit organization that empowers women both professionally and personally through providing professional attire, job training, and support networks, but they struggle to be recognized for more than just the clothing they provide. This project developed the I AM Dress for Success Worcester video campaign to help the organization promote their services. We produced six short videos about the organization and their programs featuring testimonials of women involved in the organization. We also developed a marketing plan for the videos to spread the word about the change Dress for Success Worcester can make in women’s lives.
Worcester Polytechnic Institute
Interactive Qualifying Project
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