Oates, Karen Kashmanian
Salazar, Guillermo F.
Fabrikat’s goal is to market the artisan community from the island of Møn to a greater region by promoting artisans using markets and developing a web shop. The purpose of the project was to create recommendations for a marketing strategy by gathering information from artisans, the general public, the founders of Fabrikat, and by monitoring Fabrikat’s online media pages. A list of recommendations was created for the development of a marketing strategy for Fabrikat’s web shop.
Worcester Polytechnic Institute
Interactive Qualifying Project
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