Faculty Advisor

Bulled, Nicola

Faculty Advisor

Hersh, Robert

Abstract

In collaboration with Creativity Platform, we explored the growth of Airbnb in Thessaloniki, Greece through geospatial and statistical analyses of listings to determine factors influencing revenue generation. We also conducted interviews with hosts, management services, a tourism official, and a hotel manager. Airbnb listings have expanded rapidly in the city over the past four years and are centrally located. Revenue generation is dependent on listing features including number of guests accommodated, host characteristics as such superhost status, and characteristics that indicate professionalism such as instant booking and cleaning fees. At present, Airbnb Experiences are not offered, limiting the economic opportunity of the platform to hosts and direct support services.

Publisher

Worcester Polytechnic Institute

Date Accepted

May 2018

Project Type

Interactive Qualifying Project

Accessibility

Unrestricted

Advisor Department

Interdisciplinary Programs

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