Faculty Advisor

Golding, Dominic

Abstract

As a resort community, Nantucket experiences enormous seasonal fluctuations in population and business activity. The goal of this project was to aid the Nantucket Island Chamber of Commerce (NICC) in encouraging businesses to remain open and determine ways to increase visitation during the shoulder season. Through an iterative process with stakeholders, we developed an app and website that provides a business calendar, shows events and promotions, a business directory, and an interactive map among other features. Interviews and a survey indicated that there is strong support for such an app within the business community, but the Chamber will need to market the app effectively and encourage businesses to update their information regularly to ensure the app's success.

Publisher

Worcester Polytechnic Institute

Date Accepted

2019-12-11

Project Type

Interactive Qualifying Project

Accessibility

Unrestricted

Advisor Department

Interdisciplinary Programs

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