Faculty Advisor

Higgins, Lorraine D.

Faculty Advisor

Davis, Lindsay Greer

Abstract

We worked with the Centre for Education and Research in Environmental Strategies (CERES) to develop a cost-effective school holiday program model. This program will provide education through holiday breaks while earning a profit that will be used to implement year-round sustainability education for the younger generations. We utilized research from our interviews with staff and parents, focus groups, Melbourne competitor analysis, and legal and licensing requirements. We presented CERES a list of activities, schedules, prices, evaluations, and training methods based on successful characteristics, average market price, cost-volume-profit calculations, and marketing strategies.

Publisher

Worcester Polytechnic Institute

Date Accepted

2019-12-11

Project Type

Interactive Qualifying Project

Accessibility

Unrestricted

Advisor Department

Humanities and Arts

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