Faculty Advisor

Wills, Craig E

Abstract

Many modern advertising techniques now implement tracking techniques to “watch” users in order to serve up relevant advertising. Although benign on the surface, this technique raises privacy concerns. This project is designed to facilitate automated data collection and processing from regular web browsing behavior in order to determine what data is being collected and derive what advertisers really know about their users.

Publisher

Worcester Polytechnic Institute

Date Accepted

April 2013

Major

Computer Science

Project Type

Major Qualifying Project

Accessibility

Unrestricted

Advisor Department

Computer Science

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