Title
Speaking Denglish: Exploring the Impact of Denglish and Anglicisms in German Culture and Identity
Faculty Advisor
Brisson, Ulrike
Abstract
Many people consider English to be the lingua franca of the world. English may ease business deals and increase global communication, and yet, there are a number of people who have mixed feelings about the influences of English on their native languages and cultural identities. Germany is an example of this discontent due to the mixed views concerning the increased use of English, commonly known as Denglish, in various situation, which can create conflicts not only for individuals but also among specific social groups . Through my work, I examine some of the reasons for the increased use of Denglish and Anglicisms present in German and their demonstrated uses within German advertising, technology, and media and how this development affects cultural identities.
Publisher
Worcester Polytechnic Institute
Date Accepted
May 2017
Major
Robotics Engineering
Major
Humanities and Arts
Project Type
Major Qualifying Project
Copyright Statement
All authors have granted to WPI a nonexclusive royalty-free license to distribute copies of the work, subject to other agreements. Copyright is held by the author or authors, with all rights reserved, unless otherwise noted.
Accessibility
Unrestricted
Advisor Department
Humanities and Arts