The internet is a greatly expanding source of information in the digital age, and has been used extensively in political campaigns in the past several years. In the 2010 election for Massachusetts governor, campaigns used social networking tools as a way of soliciting donations, spreading messages, and recruiting supporters. Internet and exit polling and monitoring of website content were used to ascertain the effectiveness of these strategies and their role in future campaigns.

• This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.

Creator

• Kelly, Alexander G

Publisher

• Worcester Polytechnic Institute

Identifier

• E-project-030811-171405

Advisor

• Rissmiller, Kent J.

Year

• 2011

Date created

• 2011-03-08

Resource type

• Major Qualifying Project

Major

• Society, Technology & Policy

Rights statement

• In Copyright