Faculty Advisor

Trimbur, John.

Abstract

The goal of this MQP was to research risk communication and to explore how risk is communicated in situations where uncertainty exists. I examined the mad cow disease crisis by analyzing eighteen newspaper articles over a series of three time periods. The analysis revealed several themes in the risk communication of mad cow disease, including patterns in the rhetoric of risk and safety. Finally, I wrote two articles that more thoroughly addressed uncertainty and the science of mad cow disease.

Publisher

Worcester Polytechnic Institute

Date Accepted

January 2005

Major

Biochemistry

Project Type

Major Qualifying Project

Accessibility

Restricted-WPI community only

Advisor Department

Humanities and Arts

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